DAFNI is excited to be launching the ceramic straightener into major markets this year including Europe, United States and Australia. From now on all you need to do is brush your hair straight, offering a revolutionary alternative to current hair straightening appliances.

DAFNI is an engineering powerhouse that provides innovative solutions in the Hair and Beauty category. 

Our team of engineers focus on developing never before seen products that change the way people think about Hair and Beauty products while maintaining our company values of efficacy, safety, comfort, simplicity and affordability 

The DAFNI ceramic hair straightening brushes enables users to quickly and easily straighten their hair through an intuitive brushing motion. 

DAFNI ceramic hair straightener brushes are:

  1. Easy to use – Simple and intuitive ….Just brush !
  2. Saves time – 3-5 minutes 
  3. Safer for your hair – maximum temperature of 185 degrees that remains constant throughout use 




Dafni Founder Sharon LabiFrom a “too short haircut” came a revolution in hair straightening. Since 1909, little has been done to impact the hair straightening arena, until DAFNI™. Sharon Rabi, a 28 year old mother of two, was once criticized for her unflattering hair cut and used that energy to develop the DAFNI™ ceramic straightening brush with her father. The idea – to create a heat dissipating brush for less damage to the hair, allowing it to grow longer, stronger, naturally. After three years of development, Sharon launched a video that would change our hair routine forever. DAFNI™ was developed and named after Sharon’s sister with love. Today Sharon is transforming business and technology as one of Forbes 30 Under 30 and DAFNI is being sold all over world.